Ever wonder why some strains smell lemony, and others earthy or piney?
The secret lies in terpenes — the aromatic compounds in cannabis.

What Are Terpenes?

Terpenes are natural oils that give plants their smell and flavor. In cannabis, they don’t just smell good — they shape your experience.

Here are a few key terpenes:

🌲 Myrcene — earthy, relaxing
🍋 Limonene — citrusy, mood-boosting
🌿 Pinene — pine aroma, alertness
🍫 Caryophyllene — spicy, calming

The Entourage Effect

Terpenes work with cannabinoids like THC & CBD to enhance effects — this is called the entourage effect. It’s why two strains with similar THC can feel very different.

Shopping Smart with Terpenes

When choosing your next strain:

• Look beyond THC %

• Read terpene info on menus

• Note aromas you enjoy

At The Higher Co., our staff can help match terpene profiles to your experience goals.